An haven for committed Dreamers

Ornamental Aquaponics

What is Ornamental Aquaponics? When we talk of it, we’re referring to the application of Aquaponics to the production addressed to the ornamental niche market demand.

In other words, it means the choice of growing both crops and fish or crayfish in aquaponic systems that are valuable for this kind of market.


Ornamental aquaponics

Anyway, what’s the potential of such production?

First of all, that you can start your Aquaponics business with a low initial investment and a relatively small room for the system. Because the profit you get depends on the quality rather than the quantity. On the contrary of what commonly occurs in the food supply chain.

Furthermore, you shorten the bureaucratic procedures. Since the sale of these type of products don’t require as many licenses as the food ones. (Particularly in the EU where we are subject to several strict laws in this field).

Lastly, like all the luxury sector the demand remains high despite the economic conditions specific to each Country. For instance, in Italy – where finally it’s official that we are in an economic stagnation – the stats collected by the Coldiretti shows the ornamental market demand is not decreasing despite the recession. (i.e. Floriculture business in Puglia and Sale of ornamental pumpkins)

Hence, these are the three main reasons why we promote the Ornamental Aquaponics. In addition to the possible extra income consisting in tourist attraction your Aquaponics facility holds. Especially, considered that ever more people are seeking for a renewed connection with nature.


Ornamental aquaponics


However, honestly this choice of my family and I for our business didn’t fully result from this pragmatic economic calculation. Even if it mirrors the actual situation of our trainees and the people we’ve met until now. In the reality, it’s been a choice I’ve insisted on for many years before I started this new adventure with my parents. Since it’s ever been my child’s dream.

In fact, it’s born when I lived in Rome and except the condo’s garden, I couldn’t spend much time in nature. Whereas, I felt just the urgency of being surrounded by the bubbly Beauty of a wood.

Moreover, I’d have loved to fill the garden with flowers. Growing them with the child’s care for something that is in the meantime fragile as well as powerful in its colors. But unfortunately I was too young to understand the patience required for this task. Nevertheless, I could enjoy the perfume of the roses in the condo’s garden. Beside the glycine that covered the entrance of a palace close to my school.

Anyway, I kept this passion of mine throughout the years. But it’s been hard, cause of the several times I moved from an apartment to another one. So that every time I had to abandon the plants I had grown and buy others again.


Nonetheless, I met many women who were putting the same passion in filling their apartments and balconies with flowers. But they have little to take care of them, especially in the Fall and the Winter season. Therefore, in Spring they purchase again new seedlings. So, I guessed if an aquaponic system couldn’t help to easily maintain their little haven at home. In fact, someone of them are already shrimps and fish in their aquariums. Or at least they’ve tried for sometime. Then, turning their attention into dogs and cats.


In short, the matter is that anyone needs a bit of Beauty in one’s own daily life. And whether you can’t afford expensive sculptures, furniture, paintings or whatsoever…or your apartment is too small, flowers, shrimps and fish are an optimal choice to you.


Hence, for the occasion of the remembrance day I conclude this blog post with this Anne Frank’s quote:

At such moments I don’t think about all the misery, but about the beauty that still remains. This is where Mother and I differ greatly. Her advice in the face of melancholy is: ‘Think about all the suffering in the world and be thankful you’re not part of it.’

My advice is: ‘Go outside, to the country, enjoy the sun and all nature has to offer. Try to recapture the happiness within yourself and God; think of all the beauty in yourself and in everything around you and be happy.’

I don’t think Mother’s advice can be right, because what are you supposed to do if you become part of the suffering? You’d be completely lost. On the contrary, beauty remains in the nature, sun, freedom and yourself. If you just look for it, you discover yourself and God, you will stand out.”

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